App install fraud prevention & detection solution

Decrease User Acquisition costs while expanding your reach

With app stores getting more crowded, marketers need to make every penny count in their ad budgets. Investing in mobile app fraud protection is the first step towards success.

What is mobile app install fraud and why should you care?

Mobile app install fraud involves fraudsters creating false app installations using techniques like device farms, emulators, or SDK spoofing. Its purpose is to fraudulently claim legitimate installs and steal advertising revenue. This form of fraud harms advertisers, publishers, and ad networks by siphoning off their revenue.

Device farms

manipulate ads with manually perform actions, creating false activity perception in mobile advertising.

Click injection

when fraudsters inject fake clicks to falsely claim credit for app installs.

Install hijacking

targets the actual installation process to deceive attribution systems.

Enhanced protection beyond your MMP

Don't settle for partial protection. SKUDO is the perfect complement to your MMP, as it only acts on or after the app install attribution, not the impression or click level.

Takes control over fake installations

Implement safeguards like maximum installs per IP and detection of devices associated with farms, ensuring genuine user acquisition and protecting your ad budget.

Delve deep into your user acquisition strategy

Gain a competitive edge in user acquisition with SKUDO’s event reports. Discover valuable growth opportunities, optimize your strategy, and achieve exceptional results in your acquisition campaigns.

Don't let App Install Fraud contaminate your data

A single misattributed install can falsely inflate a source's value, distorting subsequent user events. By fortifying your defenses against install fraud, you empower yourself to make informed decisions, invest wisely in high-performing channels.

Your all-in-one solution for complete ad fraud protection

Safeguard your campaigns against diverse forms of ad fraud with SKUDO's features. From click or bot fraud to app install and CPA fraud, we've got you covered. Drive authentic results with confidence.

Click fraud

Put an end to repeated clicks and competitor attacks that drain your resources. Protecting your campaigns saves valuable budget, allowing your ads to reach hundreds, thousands more people than before.

App install fraud

Fake installs are a major threat to any user acquisition strategy. In addition to decreasing the budget, they lead to misattribution and generate bad decisions in the optimization of campaigns.

Post install fraud

Mobile fraud goes beyond installations. CPA fraud, or cost-per-action fraud, generates illegitimate conversions, such as form submissions, sign-ups or purchases. Pay only for real conversions, not bots.